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Midwich is proud to announce the launch of PLUS, a comprehensive professional services offering designed to empower channel partners with end-to-end AV solutions. Leveraging the expertise of the former MiSupport and Farm AV teams, PLUS delivers unparalleled support in defining, designing, planning, supplying, setting up, and maintaining projects of any scale—from large stadiums to intimate meeting rooms.

With PLUS, Midwich is expanding its role as a trusted partner, offering a full suite of services to ensure seamless deployments and optimal system performance. With a team of expert technicians, engineers, and programmers with over 300 completed projects who are dedicated to delivering solutions that work perfectly every time – partners can continue to rely on Midwich’s expertise from quote to implementation.

Andrew Stanley, Vice President of Services at Midwich, commented:

“The launch of PLUS is a significant step in our commitment to supporting our channel partners consistently across the globe. By combining Midwich’s resources  behind MiSupport with the exceptional talent from the former Farm AV team, we’re able to offer a level of expertise and service that truly sets us apart. Whether it’s a complex stadium project or a streamlined meeting room setup, PLUS ensures our partners have the tools and support they need to succeed.”

 

Bobby Swartz, CEO of Midwich, added:

“PLUS is more than just a service offering—it’s a partnership. We’re here to help our channel partners grow their businesses by providing the expertise, resources, and support they need to deliver outstanding solutions. With the addition of the Farm AV team’s knowledge and experience, we’re confident that PLUS will redefine what our partners can achieve.”

 

About PLUS Professional Services

PLUS offers a range of services tailored to meet the unique needs of each project, including:

  • Project+: End-to-end project support, from design to documentation.

  • Deploy+: Onsite or remote commissioning and system optimization.

  • Code+: Custom control and DSP programming for bespoke solutions.

  • Protect+: Advanced replacement warranties and 24/5 technical support.

With PLUS, Midwich is committed to helping channel partners deliver exceptional AV experiences, ensuring client satisfaction and long-term success.

About Midwich

Bringing people together.

Midwich Group specializes in technology solutions that bring people together, to make society more efficient, more impactful and more exciting. Operating in 22 countries, the Group helps people connect and communicate, whether in state-of-the-art meeting rooms or on a festival main stage, audiovisual technology is all around, helping the world connect, communicate and experience wow moments.

Taking technology further.

The Group’s services range from product distribution to complex system design, focused marketing campaigns to flexible financing solutions, and showcase events to seed funding for startups. With strong relationships with more than 1,100 global manufacturers and a customer base of over 21,000, including professional AV integrators and IT resellers in sectors such as education, corporate, retail, residential, and hospitality, the Group’s ever-expanding offering is designed to solve its partners’ biggest challenges.

Specialization at scale.

The Midwich Group has a global network of local expert teams that leverage relationships, deep product knowledge and support services to take innovation to market, helping its manufacturers and customers connect across the world.

Enabling tomorrow.

With over 1,900 employees across the UK and Ireland, EMEA, Asia Pacific, North America, and Canada, the company is committed to being a responsible employer.

The Group wants to do the right thing and actively works to limit its impact on the environment and communities and recognizes the importance of giving back.