May 30, 2024
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News12 Networks has selected Polygon Labs’ cloud-based data aggregation and visualization platform, Ipsum, to run its additional master control room graphics channels.

Ipsum, which is fully integrated with Epic Games’ powerful real-time 3D creation platform, Unreal Engine, currently aggregates all News12’s incoming data feeds.

In addition, it also provides a scalable interface for its producers and journalists to manage, curate, share and playout these feeds from any browser at any location.

News12 Networks, which consists of seven local cable news channels in the New York area, also uses Polygon Ipsum to enable streamlined management, data curation and scheduling, and to centralize its master control graphics solution for its seven stations.

However, the company wanted to expand its ticker operations across multiple channels while increasing its sponsorship capabilities and efficiency with the latest real-time graphics render technology.

As a result, the network has this week announced it has chosen Polygon Ipsum and Unreal Engine to run multiple on-air tickers, weather graphics, channel branding and events-based graphics.

Director of Technical Operations at News12, Travis Machacek, said: “It’s important for us to establish look and feel that can be informative and dynamic because we want to engage our viewers to the fullest extent and distinguish ourselves from the competition.

“Polygon Ipsum gives our graphics that unique look plus it’s cost-effective, scalable, and gives us unlimited graphics control and coordination.”

Chief Strategy & Business Development Officer at Polygon Labs, David Jorba, added: “The combination of Ipsum and Unreal Engine provides fast-paced news organizations like News12 with powerful tools that allow them to easily control their graphics output across their entire network operations.”

Polygon Labs is a New York City-based creative services and software solutions studio that focuses on engaging broadcast and digital media content, visualization, virtual production, news, sports, weather, traffic and interactive storytelling.