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Ventum Tech to lead regional integration and deployment of real-time virtual production workflows for broadcast, live events, and immersive experiences.
Ventum Tech has announced a strategic partnership with Pixotope, the award-winning real-time graphics and virtual production platform, formalized during Ventum Tech’s visit to Pixotope’s headquarters in Oslo.
The partnership positions Ventum Tech as a key regional integration and deployment partner for Pixotope’s virtual production technology across the GCC and Lebanon. Together, the two companies aim to support broadcasters, production studios, event organizers, and enterprise clients seeking to deliver more immersive, real-time, and visually dynamic content experiences.
As demand grows across the region for advanced broadcast graphics, extended reality (XR), augmented reality (AR), and virtual studios, the collaboration brings together Pixotope’s real-time rendering and camera-tracking capabilities with Ventum Tech’s systems integration expertise and deep understanding of regional production requirements.
The partnership was formalized during Ventum Tech’s visit to Pixotope’s premises in Oslo, marking the official announcement of the collaboration between the two companies.
“Virtual production is rapidly becoming a core pillar of modern content creation, not just for broadcast, but for events, corporate communication, and immersive brand experiences,” said Tarek Mrad, Managing Partner at Ventum Tech. “Through our partnership with Pixotope, we are bringing proven, real-time virtual production capabilities to the GCC, supported by local expertise, integration, and long-term technical support.”
For Pixotope, the collaboration strengthens its presence in a region that continues to invest heavily in media infrastructure, large-scale events, and immersive digital experiences.
“The Middle East represents a significant growth market for virtual production and extended reality,” said Nicolay Beck, COO at Pixotope. “Ventum Tech’s technical depth, regional presence, and experience delivering complex, end-to-end solutions make them a strong partner as we expand our footprint across the GCC.”
As part of the partnership, Ventum Tech will work closely with Pixotope to support regional deployments, training, and proof-of-concept projects, enabling clients to adopt virtual production workflows with confidence and operational readiness. Additional demonstrations and activations are planned at Ventum Tech’s Experience Center in Doha following the formalization of the partnership.