Vizrt’s automation solution Viz Mosart helps Viaplay create more live content before, during, and post-match for football fans
Vizrt, the global leader in live production technology revolutionizing viewer engagement and experience, brings automation to live sports production for Viaplay’s coverage of the Premier League and football matches.
For this year’s football season, Viaplay’s goals were to simultaneously increase content output and improve show quality and consistency, while ensuring scalable workflows. With Viz Mosart assisting live productions, a single operator can now run an entire show, enabling the production of more localized content for different audiences.
Viz Mosart puts all the power of the gallery and studio at the operator’s fingertips, with templated actions controlling lighting, graphics playout, robotic cameras, and videowalls simultaneously. Viaplay’s teams across Denmark and Norway are creating consistent, on-brand live content that entertains and informs football fans before, during, and after every Premier League match.
Consistency and reliability across every show
Automating repetitive tasks ensures consistent, reliable productions, while enabling more creative storytelling and making it possible to deliver more content with the same resources. Viz Mosart is at the center of production workflows across the Viaplay studios, ready to be flexible and deliver what’s needed for each production team.
Viaplay subscribers across the Nordic countries and the Netherlands can tune in to the streaming service’s pre-match build-up, halftime debrief, and post-game analysis. For all live Premier League matches, football fans in each territory can enjoy commentary in their own language, providing them with unparalleled access to expert insight and coverage of the beautiful game.
“This is an important step in our journey to future-proof our sports productions, and without the reliable system and strong expertise we receive from Vizrt as our partner, it would not have been possible for this project to go live in such a short time,” says Robin Gerbino, VP Production, Sports Operations at Viaplay Group.
“Production automation needs to be flexible to make a real difference. Adaptability is as important as reliability, especially in live sports, where so much of the excitement comes from not knowing what will happen,” says Andrew O’Neil, VP Sports, Strategy & Growth at Vizrt. “The purpose is to free up your time, while keeping the production process efficient. With Viz Mosart, the show is completely yours to create and change as you please.”
Making art with Mosart
To effectively implement Viz Mosart across the Viaplay studios, Vizrt offered comprehensive training of the automation solution for team leaders, including training in show design to help make shows as creative as possible.
Following the successful launch of the solution for Premier League content production, Viaplay plans on expanding its use to more markets and other sports coverage during the year — including premium rights such as the Champions League, Formula 1, Superliga, FIS Skiing, and many more.
“With our new partnership with Vizrt, centered around implementing Viz Mosart to strengthen our productions, we are very pleased with the collaboration and the support we have received making it possible to go live in the new football season kick-off. This is a first step, and we are very much looking forward to what the collaboration can bring in the years to come,” says Robin Gerbino, VP Production, Sports Operations at Viaplay Group.