Avex Pictures is using Caton Technology’s Caton Live Stage to deliver live content to cinema chains globally.
The turnkey service provides encoding, IP transmission over Caton’s global infrastructure and the decoding system for the destination theatres.
Avex Pictures has been expanding its business, bringing music and film experiences to their audience.
More recently, it has served audiences globally by implementing live viewings of high-quality live performances, and offering them to extended audiences in cinemas, often on the other side of the world.
Using Caton Live Stage it can deliver results, with each event reaching different combinations of theatres in multiple markets.
“Caton provides everything we need for delivery,” said Satoko Tanaka, International Sales of Avex.
“We provide our feed to Caton: they encode it, transport it around the world with very low latency for immediacy, then support cinemas with decoders and guidance to sign on to Caton Live Stage.
“The platform is completely secure, and the stunning video and audio quality really brings the excitement of the live event to huge numbers of people, in many theatres, in many locations.”
Gerald Wong, Senior Vice President, Global Operations of Caton Technology added: “Avex is an absolute master at picking and promoting the most popular trends in music, fashion, anime and more.
“They asked us to work with them because we could take responsibility for all the underlying service and technology – from the source feed to the decoder connecting to the projector in the cinema – which allows them to delight their audiences.”
“Through CVP, we have points of presence in more than 60 countries and we can connect over 6,000 screens worldwide to enjoy live content simultaneously,” Gerald Wong added.
“Caton Live Stage is a simple way that content owners like Avex can simplify their operations with a single point of contact for every step of the way from their cameras to projectors around the world.”