May 30, 2024
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[Poole, 06/02/2024] – iMAG, a leading force in the audio-visual industry, has proudly unveiled a significant milestone with a substantial investment in the revolutionary ROE Ruby-C LED panels. The acquisition marks iMAG’s commitment to pushing the boundaries of immersive experiences, cutting- edge virtual production, creative exhibition design, demonstrating the company’s dedication to overcoming diverse and creative challenges. This strategic move propels iMAG to new heights of technological innovation and visual excellence, reinforcing its position as a trailblazer.


The ROE Ruby-C LED panel, with a pixel pitch of 2.6mm, represents the next frontier in LED technology. Renowned for its super-flexible, non-faceted nature, with the ability to curve within the panel up to 30 degrees per panel concave and convex, this cutting-edge display solution sets the new standard for stunning visuals and curved volumes, making it ideal for a wide range of applications, including adaptable custom configurations, challenging production designs, car shoots, and spaces with unique requirements.


The Brompton processing platform ensures seamless integration and optimal performance, enhancing the overall capabilities of the ROE Ruby-C panels.

iMAG envisions leveraging the HDR and concave and convex curve abilities of the ROE Ruby-C panels to elevate their projects, delivering unparalleled visual experiences across various sectors.


“We are thrilled to elevate our AV capabilities with the inclusion of the cutting-edge ROE Ruby-C LED panels,” said Alex Strachan, Co-Founder at iMAG. “This strategic investment not only aligns with our commitment to pushing the boundaries of visual storytelling and production design but also builds upon our successful track record of addressing challenging environments and unconventional locations in recent years. From the captivating ‘The Last Bus’ on Netflix to the thrilling ‘All the Old Knives’ on Amazon Prime, we’ve embraced ambitious productions. The Ruby-C’s superb image quality and super flexible design offer us exciting possibilities. I am looking forward to seeing what the Ruby-C can do for even the most daring production or project.”


For more information on the ROE Ruby-C LED panels and of its capabilities, interested parties are encouraged to contact iMAG’s Production Support Team or visit their website for detailed technical specifications.